50 Cent sues Taco Bell for name changing

Rapper 50 Cent, has sued Taco Bell Corp. for apparently using his name, persona and trademarks in a nationwide advertising campaign without his permission. The restaurant chain allegedly released the letter to the national press in June before sending it to Curtis Jackson (which by the way is his real name). The letter asks Jackson to change his name to "79 Cent," "89 Cent" or "99 Cent" in order to publicize its "79-89-99 Cent Why Pay More Value Menu." How funny is that!

"Taco Bell traded on the name of the world's biggest hip-hop star to draw attention to its new hip-hop-based advertising campaign, and thereby generated massive publicity for its business". "We made a good-faith, charitable offer to 50 Cent to change his name to either 79, 89 or 99 Cent for one day by rapping his order at a Taco Bell, and we would have been very pleased to make the $10,000 donation to the charity of his choice," said Rob Poetsch, a Taco Bell spokesman as seen on CNN Money.

He is looking for more than $1 million in damages! Now l wonder what he is going to get. But just think about it, Taco Bill is still getting free publicity through this lawsuit as well, just think of how much they are actually earning through the use of this name.